Thursday, November 20, 2014

Picnic in a Cool Bag

Some people are sad when Summer ends. No more swimsuits, flip flops or sundresses. However, I look forward to the beautiful foliage, harvest festivals, and crisp cool air of fall, as well as the cozy sweaters, family time, and quiet calm that Winter brings. 
Jumping in the Leaves Flap Bag

This year, I got a nice sturdy bag from Soul Flower that captures the enchantment of these wonderful seasons. The Jumping in the Leaves Flap Bag is versatile indeed. From petting zoos and apple picking to Thanksgiving and Christmas, this bag will hold everything you need while you're taking advantage of all these seasons have to offer. At the same time, you can show your love of autumn through the bag's warm, earthy colors and wool material. There are even cute leaves sewn on the front for extra flair.

Kirbie with our Jumping in the Leaves Bag
Something else I enjoy this time of year are the seasonal foods! Before it gets too cold, I decided to go outside, sit under the beautiful trees by the lake and enjoy a fall fruits picnic! I used this strong bag to hold my fruits, plates and silverware.  I get way too excited when I start seeing pomegranates at the grocery store! Not only do they taste good, but eating them is an experience in itself. You have to cut off the top, crack it open and pick the juicy seeds out. Not to mention they are loaded with antioxidants to help fight free radicals. Watch your clothing, the juice stains easily.

Kirbie and a pomegranate :)
Persimmons are still kind of new to me. The first time I tried one, it wasn't ripe yet and it gave me severe cotton mouth (my mouth was really dry)! Luckily a friend told me to wait until it got really squishy and it would be a amazing. She was right! It has a lovely, cinnamon-like taste and they are SO juicy. They have plenty of B vitamins too!  

Kirbie tries a persimmon :)
These awesome fruits were brought to you by Autumn. And this awesome bag was brought to you by Soul Flower. So grab your scarves, jackets, and wooly bags and get out there! Take advantage of this wonderful time of year and look incredible while doing it.
Happy Holidays!

Monday, November 17, 2014

Elephant Be Strong Yoga Set

Hey Buds, We released an awesome new be strong elephant set last week modeled here by our bud Goldie. It is a 50% organic cotton, 50% Recycled Plastic blend. Yep, using plastic water bottles! And 100% made right here in the USA. Take a look buds, we hope you love the energy of it - it helps remind us to always be strong.

Consider a tree for a moment. As beautiful as trees are to look at, we don't see what goes on underground - as they grow roots. Trees must develop deep roots in order to grow strong and produce their beauty. But we don't see the roots. We just see and enjoy the beauty. In much the same way, what goes on inside of us is like the roots of a tree. -joyce meyer 
~Your Buds at Soul Flower

Friday, November 7, 2014

We Support Truth in Fashion

A lot of buzz has been happening lately around issues of body positivity and being true to who you are. One of our mottos at Soul Flower is to Be Yourself. So with all this positive change in the air, we wanted to share our perspective.

Our buds at ModCloth have openly supported this idea of fashion truth. As a clothing company, it can be tempting to just go with the flow of typical American fashion: manufacturing fast fashions as cheaply as possible by the thousands with no second thought to where or how garments are made, photographing those clothes to all look similar on models with the same body types, and ultimately creating a shopping experience that's all sales and no soul.

At Soul Flower, we make our own rules:

  1. Make clothes mindfully. That's why we focus on organic cotton - less pesticides. It's why we screenprint in small batches - less waste. It's why we create long-lasting designs and high-quality garments that can stand the test of time - so the garment gets the longest life possible.
  2. Make clothes ethically. That's why all our products are Fair Trade, or made in the USA, or have an eco-friendly story. 
  3. Hire a diversity of models/people. Did you know that most of our clothing models are people that we know? Most of them wouldn't even call themselves a model! We like working with fun, upbeat people because their personalities keep the photoshoots lively and fun, and their positive vibes shine through the photos.
  4. Remember the Soul in the Sales. At the end of the day, we are a business that sells clothes. But we will never forget to put the soul in Soul Flower. That's why we print positive designs on our t-shirts, and why we love to share inspirational messages on social media. That's why good customer service is mandatory, and listening to customer feedback is a no-brainer.

And we never "photoshop" our amazing models! Besides retouching a flyaway hair, a piece of lint caught on their leggings, or the occasional minor blemish fix, our models are true to life. Never will we change their proportions, nip/tuck a body part, or alter their features to look more "perfect." We want our models to recognize themselves in their photos! And we hope our customers can identify with our Soul Flower models. We know how helpful it is to see someone similar to you wearing that t-shirt you want to buy. It's the next best thing to trying it on yourself, in person. 

There's a petition going around to encourage congress to support the Truth in Advertising Act: Stop Photoshopped Ads From Hurting Our Kids
This legislation would direct the FTC to develop a regulatory framework for ads that materially change the faces and bodies of the people in them, in order to reduce the damage this type of advertising does to our children. We're not talking about regulating that making a blue sky bluer, or photoshopping away a fly-away hair. We're talking about ads that change the shape, size, proportion, color,and enhance or remove the features of the people in them. 
We need the FTC's help because ads sell more than products; they sell attitudes, values, images, identity, and expectations…all in order to sell products. We need their help because pictures are claims, and worth at least 1000 words. And if these photoshopped ads told the same boldfaced lies in words that they do in pictures, action would have been taken long ago.
Sign the Petition

The attitude we have at Soul Flower is to always be kind, be soulful, and be yourself. We hope that our clothing, our photography, and our messages convey how awesome you buds are, just being you.

Let companies know you want to see true-to-life models and a diversity of people in their clothes! Voting with your dollars is one of the most powerful forms of making change. That's why we buy organic cotton and choose Fair Trade manufacturers - we put our money where our beliefs are. We encourage you to do the same!

~Your Buds at Soul Flower

Monday, October 27, 2014

Soaring Soul Organic T-Shirt Review

There are very few moments of Zen when you are the mom to a 3 year old. Ok, there are no moments of Zen. In fact it’s pretty much chaos, noise, mess, and joyful exhaustion until bedtime. So the idea of me sitting in lotus pose deep in meditation is sort of hilarious.

This hand-drawn Soaring Soul Organic T-Shirt however, is sort of fabulous. While it can’t magically transport me into a peaceful place, it makes me feel fabulous during my otherwise hectic days. The color is very complimentary with nearly anything I wear. And the shirt itself is super soft, well made, and has a flattering fit even with a mom-of-2-kids figure. Of course the fact that it’s organic means that I feel ok when my 3 year old chews on me too.

So whether you have the benefit of regular yoga class and loads of butterfly soaring peace or whether you Zen your way through chaos each day, bring this tee with you and you’ll look good no matter what.

Cindy Wallach

Cindy reviewed the
Soaring Soul Organic T-Shirt
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